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'Be FIRMER With Your Dog'

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Once upon a time being firmer with your dog meant being physical with them to get them to do what you want. Now, being firmer with your dog should only mean setting clear boundaries and not wavering on them. However, due to the disproved misconception of having to dominate your dog, leaving many owners wondering where to stand during training. 

Unfortunately, most of the people which still say "be firmer" are those that believe that dominance theory should still be used. This type of 'firmness' will cause fear and anxiety in your dog, which reduces their capacity to learn effectively.

Want to read more about how dominance theory was debunked?
Association of Pet Behaviour Councillors 

Association of Pet Dog Trainers